The Strategic Plan was created to provide goals and strategies for RASM in 2020, outlining five strategic priorities: Member Engagement, Public Relations, Professional Development, Advocacy and Professionalism.

During RASM’s Strategic Planning Session back in September, RASM officers and directors met to come up with goals for the association for 2020. Led by 2020 President David Clapp, RASM’s main goals for 2020 are to add more member benefits, such as a new video studio and cut the cost of education classes to help our members become successful and more professional.

Clapp introduced the Strategic Plan at the 2019 Installation and Awards Banquet on December 5. During his speech, he challenged the Board of Directors, committees, and staff to grow this association to new heights.

“Some say that it’s my year. While I appreciate the opportunity to provide leadership to this association in 2020, I view it more as OUR year,” said Clapp. “We are not relying on one individual to accomplish the great tasks that have been set out for us. There is so much we are able to do in 2020, and it will take everyone’s commitment to make it all happen.”

In addition to the plan, the Board of Directors also approved a new mission and vision statement.

Our Vision: We are an innovative and relevant association that elevates the standards of professional excellence, and are critical to our members’ success while providing value to our community.

Our Mission: Empower and engage our REALTOR® community by delivering essential services, resources, education, and experiences that elevate member success and professionalism, while advocating for REALTOR® initiatives and private property rights.

You can read the full 2020 Strategic Plan here.