
2025 Annual
RASM Conference & Expo:
Foundations and Innovations in Real Estate
April 25 | 9 AM - 5 PM | Marriott Palmetto Resort & Spa
Ignite Your Success
The RASM Conference & Expo is a one-day event packed with valuable sessions to help you achieve success in the competitive real estate market. Sharpen your skills and expand your network with sessions led by industry experts. Whether you're a seasoned agent or just starting out, the RASM FIRE Conference & Expo is the perfect opportunity to learn, network, and grow your business.
Featuring
- Broker Panel with David Crawford, Budge Huskey, Brandy Loebker, Ellen O'Day and Victoria Stultz.
- Moderated by Drayton Saunders
- Keynote State of the State with Margy Grant, CEO, Florida REALTORS® and Rich Swank, Associate General Counsel, Florida REALTORS®
- Economic State of the Market with Dr. Brad O'Connor, Chief Economist at Florida REALTORS®
REALTORS® Only


Find the Breakouts That Fit Your Business Best
Breakout Sessions That Spark Growth
RASM FIRE Conference Schedule
Plan your day with the full FIRE Conference lineup below. Breakout sessions and keynotes are linked, so click through to learn more about speakers and session details. Room locations are listed beneath each session title.
8:30 – 9:30 AM - Registration and Continental Breakfast
Start your day with a continental breakfast and an opportunity to network with fellow attendees.
9:30 – 11:00 AM - Broker Panel
Lighting the Torch: From Foundations to Innovations with Industry Leaders
Palmetto/Bradenton/Sarasota Ballroom
11:00 – 11:20 AM - Expo
Explore the expo and engage with our sponsors. This is a great opportunity to connect with industry professionals.
11:20 AM – 12:00 PM - Morning Breakouts
Three concurrent breakout sessions.
The Luxury Glow: Elevating Experience Beyond Price
Shipyard
Under Fire: The Changing Landscape of Insurance
St. Petersburg
From the Ashes: What to Know About Condo Law and New Reforms
Tampa
12:15 – 1:30 PM - Luncheon Keynote
Fireside Briefing: Key Legal and Market Insights for Florida Real Estate
Palmetto/Bradenton/Sarasota Ballroom
1:30 – 2:00 PM - Expo
Take a break and visit the expo to connect with sponsors and learn about new products and services in the industry.
2:00 – 2:30 PM - Breakouts – Fireside Chats
Three concurrent breakout sessions.
Burning Issues: Legislation Shaping Today’s Market
Shipyard
The Commercial Sizzle: Emerging Trends in Land Development
St. Petersburg
Stoking Connections: Embracing Global Diversity in Real Estate
Tampa
2:40 – 3:10 PM - Breakouts – Skills-based Shorts
Three concurrent breakout sessions.
Forged in Fire: Mastering Negotiation Strategies for Success
Shipyard
Don’t Get Burned: Navigating Pitfalls in Property Management and Rentals
St. Petersburg
Turning Up the Heat: Using AI to Generate Business through Marketing Content
Tampa
3:20 – 4:00 PM - Closing Session
In the Hot Seat: Economic Forces Shaping the Real Estate Market
Palmetto/Bradenton/Sarasota Ballroom
4:00 – 5:00 PM - Reception
Wrap up your day with light refreshments and networking at the reception.

Quick, One-Tap Access to the FIRE Conference App
Add eventmate to Your Home Screen
Want to access your FIRE Conference event page just like an app? You can add eventmate directly to your smartphone’s home screen in just a few taps. It’s the easiest way to stay connected to sessions, speakers, and updates throughout the day.
🔗 Need a step-by-step walkthrough? View Full Instructions
For iPhone Users (Safari)
- Open Safari
- Visit your eventmate link:
https://app.eventmate.ca/RASMConf25 - Tap the Share icon (bottom center)
- Select Add to Home Screen
- Give it a name (e.g., FIRE Conference)
- Tap Add — and you’re set!
For Android Users (Chrome)
- Open Chrome
- Navigate to:
https://app.eventmate.ca/RASMConf25 - Tap the More Options (⋮) icon (top-right)
- Select Add to Home Screen
- Install as an App: Fast access, single event only
- Create a Shortcut: Add and rename multiple events
Palmetto Marriott Resort & Spa
Book Your Group Rate
Secure your stay at a special discounted rate for RASM Conference attendees at the Palmetto Marriott Resort & Spa, the official venue for the conference. Click the link below to book your room at the exclusive group rate and enjoy the convenience of being close to all the action.
This link provides a discounted rate for attendees, but rooms are limited, so don’t wait—reserve your spot today to lock in the best rate.

RASM FIRE Conference FAQs
What time does the event start and end?
Registration and continental breakfast begin at 8:30 AM. The opening Broker Panel session begins at 9:30 AM. The closing session will end at 4:00 PM followed by a reception from 4:00 – 5:00 PM.
Where should I park?
The Marriott Palmetto has hundreds of parking spaces available for convenient self-parking. Valet parking is also available but not offered as a part of the conference. Any participants choosing to valet park will pay individually.
Does the conference offer any continuing education credits (CEs)?
We’re sure you’ll be impressed with the caliber and quality of the speakers and sessions. CEs are not available for the FIRE Conference. Please see our broad offering of classes and certifications through our Professional Development Department. Learn More
What is the event attire?
Dress as you would for a professional conference. Consider that hotels often have variable temperatures and that there is a lot of sitting during the sessions.
What food will be provided during the event?
Join us before the opening session for coffee and continental breakfast. Lunch will be a plated chicken dish and served during the general keynote session. After the closing session, the reception with light appetizers will be held from 4 PM – 5 PM.
What should I do if I have a food allergy or other dietary restrictions?
If you have a food allergy or other dietary restrictions, please email Leah DeCesare at leah@myrasm.com no later than April 21, 2025 with the details of your needs. We will make every effort to work with the Marriott to accommodate your needs, but it is the individual’s responsibility to confirm all requirements with hotel staff at all food and beverage functions.
Is there an event hashtag for posting on social media?
We encourage you to post about the event and share the learning, connections, and value with our community. Please use #RASMconference2025 in your posts and tag RASM.
Thank You to Our Sponsors
Presenting Sponsor
Expo Sponsor


Broker Panel Sponsor
Econ Update Sponsor
Keynote Sponsor



Lunch Sponsor
Stage Sponsor


Breakout Sponsors


AV Sponsors






Breakfast Sponsors




Charging Lounge Sponsor

Reception Sponsors




Video Sponsor
General Session Stage Designer


Spark New Opportunities
Interested in Sponsoring?
Gain unparalleled exposure, connect with top real estate professionals, and showcase your brand to a motivated audience. As a sponsor, you’ll enjoy premium visibility, valuable networking opportunities, and an enhanced brand presence before, during, and after the event. Don’t miss the chance to put your business at the forefront of the real estate industry!
Questions?
Contact Leah DeCesare at Leah@myrasm.com or call (941) 952-3415.
Get Involved in RASM
A great way to network and grow your business.
Check Our Calendar
Find the latest classes and events offered by RASM by visiting our calendar.